MGMT-S-0031: Management and Business Strategy

🔷 Key Frameworks

Porter Five Forces PESTLE Analysis SWOT Analysis VRIO Framework BCG Matrix (Growth-Share Matrix) Blue Ocean Strategy Porter Value Chain Analysis Porter Generic Strategies

Porter Five Forces

Industry analysis framework examining five competitive forces: threat of new entrants, bargaining power of suppliers, bargaining power of buyers, threat of substitutes, and rivalry. Determines industry attractiveness and profit potential.

PESTLE Analysis

Macro-environmental scanning covering Political, Economic, Social, Technological, Legal, and Environmental factors affecting strategic position and decision-making.

SWOT Analysis

Strategic planning tool assessing internal Strengths and Weaknesses alongside external Opportunities and Threats for strategic diagnosis and resource alignment.

VRIO Framework

Resource-based tool evaluating whether resources are Valuable, Rare, Inimitable, and Organized to capture value. Identifies sustained competitive advantage sources.

BCG Matrix (Growth-Share Matrix)

Portfolio planning tool categorizing business units into Stars, Cash Cows, Question Marks, and Dogs based on market share and growth rate. Guides resource allocation.

Blue Ocean Strategy

Framework for creating uncontested market space rather than competing in crowded markets. Uses Strategy Canvas and Four Actions Framework for value innovation.

Porter Value Chain Analysis

Internal analysis breaking activities into primary (inbound logistics, operations, outbound logistics, marketing, service) and support (infrastructure, HR, technology, procurement) to find cost and differentiation advantage.

Porter Generic Strategies

Three competitive strategies: Cost Leadership, Differentiation, and Focus. Stuck in the middle describes firms failing to choose clearly.

📚 Course Topics

What is Strategy? Strategic Thinking and the Strategic Management Process Industry Analysis and Porter Five Forces Framework Macro-Environmental Analysis: PESTLE Framework Internal Analysis: Resources, Capabilities, and Core Competencies (VRIO) Competitive Advantage: Sources, Types, and Sustainability Business-Level Strategy: Porter Generic Strategies (Cost Leadership, Differentiation, Focus) Corporate-Level Strategy: Diversification, Vertical Integration, Portfolio Management Blue Ocean Strategy and Value Innovation Strategic Analysis and Diagnosis: SWOT Integration Strategy Formulation: Vision, Mission, Objectives, and Strategic Choice Strategy Execution and Implementation: Turning Plans into Action Portfolio Analysis: BCG Growth-Share Matrix and GE-McKinsey Matrix Value Chain Analysis and Activity-Based Strategy Strategic Leadership, Organizational Design, and Change Management Global Strategy and International Business Expansion Digital Transformation, Disruption, and Platform Strategy Mergers, Acquisitions, Strategic Alliances, and Joint Ventures Strategy Evaluation, Governance, and the Balanced Scorecard Business Model Innovation and Strategic Renewal Strategic Risk Management and Scenario Planning Corporate Social Responsibility, Ethics, and Stakeholder Strategy Strategic Decision-Making: Cognitive Biases and Behavioral Strategy